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Hotel News
Date: 2023-10-11
The recent "Mid Autumn Festival+National Day" holiday tourism market may hit a new high in recent years, with significant growth in various tourism product bookings. According to a report released by Ctrip, during the "National Day" holiday, domestic tourism orders increased nearly twice year-on-year, an increase of 10% compared to the "May Day" holiday; Outbound travel has increased by more than 8 times year-on-year. During the "Double Festivals" period (September 29th to October 6th), the rental rates of multiple stores at the Langlitz Hotel have significantly increased, with rental rates exceeding 100% and significant revenue growth.
Data Performance Pleasant Event Marketing Helps Hotel Holiday Booking
During the holiday season, reservations at the Langlitz Hotel were popular. Due to its proximity to major scenic spots in the city, the Italian style street store of Langliz Hotel Tianjin Railway Station has a maximum daily room rate of over 740 yuan, with a revenue of three times that of pre holiday periods.
It is worth mentioning that the newly opened Longliz Shandong Laiyang Wanda Plaza high-speed rail station store in July this year has performed outstandingly, with a highest occupancy rate of 107.61% during the dual festival period. With its superior geographical location and excellent hotel operations, the new store has skipped the climbing period.
In addition, the holiday revenue of the Longliz Taihe Fu Hotel Beijing Life Science Park Subway Aerospace City Branch has reached a new high.
During the Mid Autumn Festival and National Day, the store organized themed garden activities to create a perfect holiday atmosphere for customers, balancing the dual attributes of rest and leisure entertainment, greatly enhancing the store's attractiveness to customers.